Black is the absence of light. It's the color of night, space, and mystery. Black makes everything around it pop and never goes out of style.
Black meant death and evil in many cultures, but also power and elegance. Priests and judges wore black to show authority. Coco Chanel made the 'little black dress' a fashion must-have. Black became the color of cool rebellion.
Black feels powerful, sophisticated, and mysterious. It can seem elegant or intimidating. Black gives other colors more impact. Too much black feels heavy, but the right amount adds drama and class.
Luxury brands use black to feel exclusive and premium. Tech products love black because it looks sleek. Black text on white is easiest to read. Fashion uses black because it matches everything and looks slimming.
Black is the default for premium products from iPhones to sports cars. 'Dark mode' became essential for apps and websites. Black Friday is the biggest shopping day. Black remains timeless while trends come and go.
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Discover 14 beautiful variations of black